Are you on TipTip yet? This Indonesian startup is a one-stop platform for creators. Oh, and they've just raised a $13M Series A led by East Ventures!

• Launched in July, they've grown revenue 20x since October. (FYI, creators earn ~$200 within 30 days of being active!)
• They have 2,500 content creators and over 30,000 users in 40 cities.

Investor check. Vertex Ventures, SMDV and BIG Ventures also joined in!

• This comes eight months after they raised a $10M seed in March.

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🧐 Why it matters

While there's a lot of talk about the creator economy, starting out as a small creator is still tough. It's nearly impossible to make $$$!

• Advertisers wouldn't be interested. Plus, they can only monetize from platforms like Youtube, Facebook, Instagram and Patreon once they've scaled to tons of followers and views.

Built different. Here's where TipTip comes in! Their end-to-end platform helps creators with everything from admin work and monetization to distribution and growing their audience.

• They're built for new creators with small followings, like local chefs, musicians and painters who need to grow their followings.
• They even have KYC, localized payment systems, audience management and scheduling features.

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📈 Going from 100 to 1000

It's time to scale. They help creators grow and scale their followings through offline and online community initiatives.

• They use a hyperlocal strategy within Indonesian cities and towns by helping creators host events and activities tailored to the type of communities (aka, audience) they serve.

Money, money, money. Yes, TipTip will help you grow your following fast, so you can start making money through ads and social platforms. But they're also opening up more revenue streams you can use — even before you scale to tons of followers.

• Sell content like pre-recorded videos, digital documents (like worksheets and guides) and 1:1 chat sessions. Oh, and get tips too!
• Their platform also allows users to easily discover you and your products.

Distribution's the name of the game. On top of it all, TipTip also has a network of promoters that help creators sell their content.

• Promoters are affiliates/resellers that typically serve their own small communities.

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💰 What's with the $$$?

They'll be doubling down on bringing more creators, promoters and supporters onto the platform.

Oh, and here's what's super exciting! They'll be expanding into new products like podcasts, brand deals and personalized requests to give creators more potential revenue channels.