Old but gold? Here's Ismaya Group! This Indonesian F&B and lifestyle company might be 18 years old, but don't underestimate them. They've just raised an $18.1M round led by East Ventures (Growth Fund) and are revving up!

• They operate 100+ properties, including restaurants, lounges, coffee shops and festivals in cities like Jakarta and Dubai.
• Their productivity and profitability have increased at least 30% from March to May this year compared to March to May in 2019.

Who else cashed in? Falcon House Partners also joined in.

‍

⏮ The backstory

They started out in 2003 with their first brand, a kitchen and bar, before launching more F&B brands. They then moved into events with live music festivals and shows like Djakarta Warehouse Project, which have become some of the largest annual music events in Asia. 👨🏻‍🎤🔥

Apart from running their own brands, they've also partnered with and invested in other F&B companies like:

• B2B cloud kitchen and catering startup Yummy Corp, which raised a $12M Series B led by SoftBank in 2020.
• Multi-brand virtual restaurant Legit Group, which raised a $3M seed led by East Ventures last year.

‍

🫂 Somebody hold me

The COVID lockdown has caused a lonely few years, and Ismaya knows people crave physical interaction and in-person experiences. So, they're ready to ride that wave as lockdowns ease.

• They focused on food delivery during the pandemic.
• They have returned to pre-pandemic levels and have increased profitability and efficiency by at least 30%.

‍

🌏 Around the world

They'll continue expanding to major cities within Indonesia, Southeast Asia and globally. With the new $$$, they'll be growing their F&B businesses, lifestyle experiences and food delivery arm — especially as demand continues to rise.

• On the tech side, they'll double down on personalization to improve customer experience.