Fintech

Ant takes another bite out of Malaysia with new super app

August 25, 2022
Kenanga

A new wealth management app is coming up — thank Ant Group and Malaysia's largest independent investment bank, Kenanga Investment Bank for that. They've both just signed an MOU to launch a Malaysian wealth super app.

⚡️ What's so super?

It'll be an all-in-one app with everything from stock trading and crypto trading to digital investment management and foreign currency exchange. Oh, and it'll have an e-wallet too!

  • The technical side. They'll be leveraging Ant's mobile platform as a service (mPaaS) platform to build the app.

Building on what's working. In the past, Kenanga has rolled out onlines tock trading platform Rakuten Trade (in partnership with Rakuten) and robo-advisor Kenanga Digital Investing.

🎯 The goal?

It's more than just bringing so many features into one app — it's to make wealth creation and management more accessible, faster and cheaper for millions of Malaysians.

📅 Save the date

The super app is targeted to launch in the first quarter of 2023.

Zoom out. Ant has been making moves in SEA for a while, and they've been pushing harder as times get tough back home. They've even appointed a Regional GM for SEA for the first time!

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