Mind this. Meet Mindtera! They've raised $850,000 across their seed and seed extension led by East Ventures. They help companies build happier and more productive teams through data and coaching!

• Founded in 2021, they've onboarded over 10,000 employees in Indonesia.

Investor check. Seedstars International Ventures and several angel investors also joined in!

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🧠 Keep these in mind

The goal? Support employees with challenges at work and in their personal lives. At the same time, companies can receive insights into what employees want so that they can build more productive and engaged teams.

They're focused on B2B markets, specifically mid to large enterprises, with their typical clients being in finance, consulting and retail with 200+ employees.

• They also have a self-service platform for SMEs.

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🤔 How it works

They've got two platforms: Mindtera Pro and Mindtera Plus!

Mindtera Pro. It's an analytics dashboard and app that collects employee feedback through assessments. Through these, it generates insights about the well-being and engagement of your company's workforce.

• Employees can respond to surveys anonymously and write suggestions, critiques and opinions on their job and employer.

Mindtera Plus. This connects companies to coaching and development consultants and partners that can help with management or workforce culture issues.

• Subscribe to Mindtera Plus for a continuous action plan, or choose to work with consultants on-demand.
• Companies can receive monthly or quarterly progress reports.

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❌ Not like the others

Forget waiting for reports! Unlike competitors like traditional workforce consulting agencies and EAPs (usually outside of Indonesia), Mindtera gives you real-time data on how engaged your employees are.

• Mindtera Pro gives you an even deeper look by sharing what activities, platforms and vendors your teams spend on — so you know where you can jump in to improve things.

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💰 What's with the $$$?

They'll be expanding their B2B platform by acquiring more clients and developing their offerings so that they can become Indonesia's top employee assistance program platform!