Ice Breakers

Ice Breakers with Florian Jacques

June 3, 2022

Florian Jacques is the Co-founder and CEO of Midstay. They're an all-in-one solution for you or your entire team to work in places like Bali.


👋🏼 How would you explain your job to someone outside tech?

Midstay is a startup that helps companies attract and retain talent by offering them a better work-life balance with different remote working experiences from dreamy locations.

We are on a mission to positively impact well-being by changing how we work. Midstay is built around the idea that everyone should be able to work from anywhere. We aim to create a world that combines efficient work and better quality of life.


🧐 What's something about you or your job that would surprise us?

Business-wise: I'm obsessed with bringing the best possible offline experience via a breathtaking online experience. The blend of both worlds is a challenge I love to solve.

Lifestyle-wise: I'm out in the water surfing from 5:30 am to 7:30 am. That's only after that when I can start my day of work comfortably.


🏆 What has been the biggest highlight of your career so far?

I have built a music festival of more than 20k festival-goers. I was even more proud of this achievement as this was reached together with people part of my family.


🔍 What's a startup trend or space you're watching this year?

I wouldn't say Web3 like all of us would say, even though I do. I'm watching the rebound of the Travel industry really closely since Midstay is an HR tool linked with a travel experience.


💼 What advice would you give someone starting out in your industry?

HR is a tough industry, especially when you try to mix it with another industry (Travel for us), so I'd advise taking a good moment on the market and user research before starting out, as we did to gather valuable insights and understand the pain points.

But also in general: surround yourself with the right team first, and iterate after.

On our side, we watched this Remote Workers Abroad area for a few months before understanding that the traction was actually coming from the B2B. And this light pivot was only possible with an open-minded team, ready to qualify the right opportunity, understanding and listening to the market to lead Midstay in the right direction.


🗣 What's one thing you can keep talking about for hours?

Agnostic. Getting to know more about people and their life experiences.


🎥 What's your favorite movie/TV show?

Silicon Valley - TV Show


🍨 What's your go-to ice cream flavor?

Pistachio!

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