Logistics

Keeping your deliveries Superkul

August 26, 2022
Superkul

Ice, ice, baby! Don't give Superkul the cold shoulder. This Indonesian last-mile delivery startup for frozen and chilled products just raised a seed round led by East Ventures.

  • Founded in 2020, they've delivered over 4,000 items for over 231 clients.
  • Indonesia's cold chain logistics market was worth $4.97B in 2021 — it's expected to hit $12.59B in the next decade.

The numbers are hush-hush, but here's what we know!

🧊 Walking on thin ice

Indonesia lacks reliable cold chain logistics services, especially for last-mile. Whether you're an MSME or a multinational, you can't escape this — this problem keeps you from expanding and growing your business. And it's not cheap to try to solve it yourself!

  • Their customers include F&B, healthcare and pharmaceutical companies.

The problem? Your customers tend to receive damaged or spoiled products that aren't fresh since most choose low-cost cold chain delivery services. (Admit it, we all love picking the ones with the lowest fees...) So, you'll lose customers.

  • That's changing. Superkul's here make those deliveries reliable, fast and cheaper.

🏍 The cool kids

They've got a motorcycle fleet with refrigerated boxes (called Superkul boxes) that can go from -22°C to 10°C to match the exact temperature your items need.

  • Low cost. They pick the shortest routes and reduce your packaging costs through their multi-use packaging.
  • No hassle. Schedule your delivery times, offer same-day delivery and even book multiple deliveries in one go.

Oh, and they also have an API that allows you to track your deliveries, monitor temperature and more. You'll get your goods super fast, super fresh (and super cool, of course)!

💰 What's with the $$$?

They'll be scaling to hit 100 fleets by mid-2023, expanding the team and operating in Indonesia's major cities to provide last-mile delivery, middle-mile aggregators and cross-docks services.

Know Southeast Asian tech in minutes.

The newsletter that keeps you up-to-date on the top stories on tech and business in Southeast Asia. It's fun, quick and free.
You're now subscribed to BackScoop. See you in your inbox!
Oops! Something went wrong while submitting the form.

Know Southeast Asian tech in minutes.

The newsletter that keeps you up-to-date on the top stories on tech and business in Southeast Asia. It's fun, quick and free.
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.