Invest in real estate, they say. People hustle to buy their first house and snap up properties before prices go 📈 — but what if it didn't have to cost so much $$$?

Meet Fraction, the Thailand and Hong Kong-based startup that uses blockchain to help you invest in properties for as low as $150. Oh, and it just raised a $3M pre-Series A.

• East Ventures led the round. Indonesia's Emtek Group, Thakral, V Ventures and other regional investors joined the round.
  
• It is licensed by Thailand's SEC and has teamed up with some of Thailand's largest real estate developers.

🤑  From IPOs to IFOs

But how do you actually invest in a fraction of real estate? (Hint: it's basically like IPO-ing your own property.) But at Fraction, they call them Initial Fraction Offerings (IFOs).

For real estate owners and developers. Fraction will give you all the tools to digitize and tokenize your property into fractions as NFTs on the Ethereum blockchain.

• They digitize the title deed and fractionalize ownership, so it's all 100% legit.
• Why IFO? To gain more capital from selling off these "shares" (aka, NFT fractions) of your property.

For investors. Fraction operates a trading platform where investors can buy and sell NFTs of listed properties— the same way you can trade company shares on the NASDAQ.

• Each fraction will have a real-world and legal link to the property.

😉  Can't stop, won't stop

While they've been focusing on real estate, Fraction has a much bigger vision. It's to allow anyone to invest, sell and manage fractional ownership of anything through its trading platform and NFTs — rare art, a million-dollar gem, private pooled capital funds and more.

• It's all about financial inclusion, allowing people with less $$$ to invest in expensive and previously inaccessible assets like real estate and art.