Say hi to the Philippines' Peddlr, the startup supercharging the Philippines' MSMEs. They help MSMEs manage everything from inventory and business finances to accepting payments and creating online stores— all on their phones. Now, it just raised a $4.3M seed to hit its next 1M businesses!

• It targets MSMEs like food stalls, canteens, coffee shops, neighborhood "sari-sari" stores and social media sellers, especially in Tier 2 and 3 areas.
• Launched in July last year, it now has around 350,000 downloads.

Who cashed in? The round was co-led by Patamar Capital and Crestone Venture Capital. Foxmont Capital Partners, Kaya Founders, January Capital, 500 Southeast Asia, Nordstar, Vulpes Ventures, KDV Capital and 335 Fund.

• 👼🏻: Lisa Gokongwei (Summit Media President), Giulio Xiloyannis (Zalora CCO), Rostin Javadi (Zalora COO), Kennedy Ekezie-Joseph (Kippa founder), Jussi Salovaara (Antler co-founder), Subir Lohani (Antler Indonesia), Markus Bruderer (Antler SEA) and XA Network.

😉  All-in-one for MSMEs

It's built a platform with everything small businesses need to be more efficient and grow their businesses. Here are just a few of their features:

Record sales. It has a free mobile point-of-sale system, so you can easily whip up invoices for any customer's purchases.

• No internet? No problem. It's even compatible with printers and barcode scanners.

Manage it all. Track your cashflow, sales, customers on credit, expenses and even inventory all on your phone. Forget the pen and paper!

• Access your business data anytime, anywhere because it's all synced on the cloud.
• It even sends automatic SMS reminders to customers whose payments are due.

Easy-to-understand insights. It's got reports on profits and losses and your inventory, so you'll know how your business is going — and what to do next.

Sell online fast. Start selling online in a snap after creating your online store with Peddlr. Share the link on social media or SMS, and now anyone can buy!

🚀  2022 vision

It's on the road to hit 1M MSMEs by the end of the year. Plus, it's rolling out new features and digital products for its micro-entrepreneurs and small businesses to earn even more.